

💧 Refresh your roots, hydrate your hustle.
L'Oreal Paris Elvive Hyaluron + Pure 72H Purifying Shampoo is a clarifying shampoo designed specifically for oily roots and dehydrated hair lengths. Featuring a dual-action formula with salicylic acid to exfoliate and remove residue, and hyaluronic acid to hydrate without weighing hair down, it delivers up to 72 hours of purified, fresh scalp and moisturized hair. Inspired by skincare innovation, it offers a lightweight, non-stripping cleanse with a sophisticated berry and floral scent.





| ASIN | B0DNKM7R42 |
| Best Sellers Rank | #3,921 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #117 in Hair Shampoo |
| Customer Reviews | 4.5 4.5 out of 5 stars (691) |
| Item model number | 0071249692271 |
| Manufacturer | L'Oreal Paris |
| Package Dimensions | 9.41 x 3.78 x 2.52 inches; 1.98 Pounds |
| UPC | 071249692271 |
J**T
Damn good stuff
Really great shampoo. It gets the scalp squeaky clean, and also does a fine job on the hair. Smells good, does the trick. I like to have really clean hair when I use a mask, and this stuff is a great base. It's also gentle on the hair. I feel like it's the best of both worlds, cleans like a pro, but is gentle enough to use the cr_p out of it.
M**N
Amazing product. Amazing price point!
This is the best shampoo I've used in a while! I'm normally very oily, and this shampoo purifies my roots while keeping my ends so refreshed and hydrated. My hair feels so light and has the most beautiful shine since switching to this product, plus it smells amazing! With the price point so low and the bottle so big, it is the most cost-effective shampoo I've found and one I plan on using for years to come:)
S**S
Great for oily 5
Awesome and smells good! Perfect for my naturally oily hair
L**.
Non-stripping Purifying Shampoo
My daughter uses this weekly when she has non-dyed hair to get a deeper clean than what a regular shampoo provides. She says it appears to get rid of flakes and general buildup, but doesn’t leave the hair feeling stripped by doing so.
S**V
Cleans hair perfectly but drys hair
Leaves hair squeaky clean but makes my hair more dry. Recommend to use once in 10-15 days only
B**E
Repurchase
I highly recommend L’Oréal Paris Elvive Hyaluron + Pure 72H Purify, and it will be a constant repurchase in my cart. I absolutely love how it makes my hair feel and look after using it. It helps keep my hair from getting greasy too quickly, while still leaving it soft, hydrated, and lightweight. My hair feels fresh, clean, and bouncy instead of weighed down, which is something I really struggle to find in other products. If you’re looking for something that controls oil without drying your hair out, this is it. It has quickly become one of my go-to hair products and a permanent staple in my routine.
K**.
Love it!
Love it! It smells amazing and keeps my hair clean for a good while and with a lot of volume too. Great product for the money
T**S
Smells Like Heaven
No noticeable improvement in my oily scalp, but the fragrance is AMAZING! I like that the ends of my hair do not feel dried out. I will use up the bottle because I love the scent, but may not re-buy because my scalp is still oily.
A**I
I switched to this shampoo almost a year ago and it has been really amazing. I am able to wash my hair every other day without it looking too greasy, it makes my hair super soft and it smells so good! I was in need of a "purifying" shampoo after going through a psoriasis flare up and this shampoo has been wonderful.
K**.
I’ve been using this shampoo since it first came out, and I haven’t used anything else since! Helps with oily/dryness and it does a great job at keeping the grease away for my hair.
L**U
My hair is so oily and it is so perfect and it makes the hair look good and love the smell too
M**E
Il ne rend pas mes pointes sèches, ce qui est un bon point, mais mes cheveux regraissent très vite après le lavage. Pas mauvais, mais je ne le rachèterai probablement pas.
M**�
This shampoo is my absolute favourite, it deep cleans your scalp and removes all product build up from other hair products without drying it out. I also find it keeps my hair feeling cleaner for longer when I use it. I have no complaints about it.
Trustpilot
1 month ago
1 week ago