---
product_id: 256335167
title: "The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company"
price: "€ 69.87"
currency: EUR
in_stock: true
reviews_count: 10
url: https://www.desertcart.fr/products/256335167-the-startup-owners-manual-the-step-by-step-guide-building
store_origin: FR
region: France
---

# The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company

**Price:** € 69.87
**Availability:** ✅ In Stock

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- **What is this?** The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company
- **How much does it cost?** € 69.87 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.fr](https://www.desertcart.fr/products/256335167-the-startup-owners-manual-the-step-by-step-guide-building)

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## Why This Product

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## Description

More than 100,000 entrepreneurs rely on this book. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why?The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work. This method was created by renowned Silicon Valley startup expert Steve Blank, co-creator with Eric Ries of the "Lean Startup" movement and tested and refined by him for more than a decade. This 608-page how-to guide includes over 100 charts, graphs, and diagrams, plus 77 valuable checklists that guide you as you drive your company toward profitability. It will help you:• Avoid the 9 deadly sins that destroy startups' chances for success• Use the Customer Development method to bring your business idea to life• Incorporate the Business Model Canvas as the organizing principle for startup hypotheses• Identify your customers and determine how to "get, keep and grow" customers profitably• Compute how you'll drive your startup to repeatable, scalable profits. The Startup OwnerÂs Manual was originally published by K&S Ranch Publishing Inc. and is now available from Wiley. The cover, design, and content are the same as the prior release and should not be considered a new or updated product.

Review: The original learn startup book - This book is behind most of the startup advice you read on the internet. Not to say that other people are copying, it's just that Steve was early in the game and others have taken parts of this and dived deeper into a section or particular challenge one could face in the journey. Also, for once the book arrived undamaged via desertcart which is nice.
Review: MUST HAVE BOOK FOR STARTUPS - The best book ever written for Startups. I have below points learned in few pages. 1. A startup is a temporary version of a stabilised company. 2. Startups must find their repeatable and scalable business model. 3. All the rules or business models applicable to a stabilised company will not work for Startups. 4. Startups must find their way of working by try and use strategy instead of following well stabilised company's strategy. 5. Most Important-Understand customer/product features and problems coming during development 6. Do not create any unnecessary positions in the Startup 7. Always focus on cash burn rate and how much cash remaining in company bank account 8. Do not focus on release date without following alpha/beta test and reviewing their outcomes

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #119,213 in Books ( See Top 100 in Books ) #114 in Starting a Business #200 in Small Business #560 in Entrepreneurship (Books) |
| Customer Reviews | 4.6 out of 5 stars 493 Reviews |

## Images

![The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company - Image 1](https://m.media-amazon.com/images/I/81i-UEraByL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ The original learn startup book
*by S***R on 26 February 2024*

This book is behind most of the startup advice you read on the internet. Not to say that other people are copying, it's just that Steve was early in the game and others have taken parts of this and dived deeper into a section or particular challenge one could face in the journey. Also, for once the book arrived undamaged via Amazon which is nice.

### ⭐⭐⭐⭐⭐ MUST HAVE BOOK FOR STARTUPS
*by P***M on 20 October 2020*

The best book ever written for Startups. I have below points learned in few pages. 1. A startup is a temporary version of a stabilised company. 2. Startups must find their repeatable and scalable business model. 3. All the rules or business models applicable to a stabilised company will not work for Startups. 4. Startups must find their way of working by try and use strategy instead of following well stabilised company's strategy. 5. Most Important-Understand customer/product features and problems coming during development 6. Do not create any unnecessary positions in the Startup 7. Always focus on cash burn rate and how much cash remaining in company bank account 8. Do not focus on release date without following alpha/beta test and reviewing their outcomes

### ⭐⭐⭐⭐⭐ Great book for people who has passion to start a company.
*by A***H on 1 December 2021*

This book is not a Novel to finish in one day.

## Frequently Bought Together

- The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company
- Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers (The Strategyzer series)
- The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

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*Product available on Desertcart France*
*Store origin: FR*
*Last updated: 2026-05-28*