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⏳✨ Turn back time and glow up instantly!
Maybelline Instant Age Rewind Eraser is a top-rated, anti-aging concealer that instantly erases dark circles, fine lines, and redness with a unique Haloxyl and goji berry formula. Featuring a convenient sponge applicator, it offers buildable full to medium coverage with a natural finish, making it a must-have for a radiant, well-rested look favored by millions.
















| ASIN | B004Y9GTYE |
| Additional Features | Unscented |
| Age Range Description | Adult |
| Best Sellers Rank | #100 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #1 in Concealers & Neutralizing Makeup |
| Brand Name | MAYBELLINE |
| Color | 120 |
| Container Type | Tube |
| Country as Labeled | United States |
| Coverage | Full, Medium |
| Customer Reviews | 4.4 out of 5 stars 240,791 Reviews |
| Finish Types | Natural |
| Global Trade Identification Number | 00041554259254 |
| Item Dimensions | 5.63 x 1.88 x 0.8 inches |
| Item Form | Liquid |
| Item Weight | 0.07 Pounds |
| Manufacturer | Maybelline New York |
| Manufacturer Part Number | K1007701 |
| Material Type Free | Formaldehyde Free |
| Model Number | B1833003 |
| Number of Items | 1 |
| Package Information | Tube |
| Package Type Name | Tube |
| Product Benefits | This concealer for dark circles and fine lines instantly creates a radiant, refreshed looking eye area. Infused with goji berry and Haloxyl™. Packaging may vary, what you receive may not be what is reflected on site. |
| Recommended Uses For Product | Winner of Allure's Best of Beauty Award for 2018 and the Spring Beauty O-Wards, Maybelline's Instant Age Rewind® Eraser Dark Circles Treatment Concealer makes the eye area appear radiant and refreshed in no time. Recommended Uses For Product Winner of Allure's Best of Beauty Award for 2018 and the Spring Beauty O-Wards, Maybelline's Instant Age Rewind® Eraser Dark Circles Treatment Concealer makes the eye area appear radiant and refreshed in no time. See more |
| Skin Tone | Light |
| Skin Type | All |
| Specialty | vegan, non-comedogenic, formulated without parabens or talc, crease-resistant coverage, sponge tip applicator |
| UPC | 041554259254 |
| Unit Count | 1 Count |
A**R
Amazing
This makeup product is a must-have for any beauty enthusiast. The formula is long-lasting, providing coverage that stays put throughout the day. The pigmentation is rich, offering vibrant colors that pop. The texture is smooth and blendable, making application easy and seamless. The packaging is sleek and portable, perfect for on-the-go touch-ups. The price is reasonable, making it an affordable luxury. Overall, a reliable choice for anyone looking to enhance their makeup routine.
S**.
Dark circles covered w/ no cakey look!! 40yr old
So I just hit 40 and my skin is getting dryer and I notice I’m starting to get real dark circles under my eyes. So I’ve bought every color corrector I could find (I can’t just use concealer anymore it does nothing for me!) So then I need to put concealer on top of the color corrector. I’ve tried both light weight, medium, and full coverage concealer over them and they all crease so bad! If I don’t set my under eyes my make up smears so bad and my mascara some how ends up on my under eyes too making my dark circles even worse!!!😭 So I have to use powder but then when I do it gets all cakey, crusty, and patchy. I also feel the color correctors adds to the thick crusty patchy look. I have light medium warm skin so when I finally tried this it looked like straight white paint on me (I got one of the lightest eye brightener shades) I was really nervous because it seemed different. It has a kind of sticky- pasty texture to it. And once it dries it’s not going anywhere! But it gives you enough time to work with it before it completely sets and never budges. After it dried it felt totally fine and not heavy at all. I put my lightest coverage concealer on and my favorite hydrating loose powder and OMG!! No crust, cake, or patches!! My under eyes looked more natural not like I have pounds of makeup on. It even covers up my dark circles really good too!! But u can still see a light hint of dark so I’m going to try one of my heavier concealers to see how that works. But Im honestly so happy with the results. I use to love makeup but now that my skin is changing I’m having such a hard time with it. Ive always hated that full coverage dry cakey look that I was forcing myself to use for my dark circles. So this has helped my self esteem so much 🥹 After trying so many different brands of make up trying to see what right for my aging skin and I’ve noticed it’s the drug store products that do wonders for me. Don’t be fooled by the prices. Just because it’s more expensive doesn’t make it better sometimes those products are garbage. Try this it’s really cheap and it may work for you too!
K**B
Great Coverage, Needs Prep!
I’m giving this four stars because, for the price, the coverage is genuinely fantastic, but it requires a specific routine to prevent it from settling in fine lines. This has been a cult favorite for years, and now I understand why—it instantly brightens and cancels out darkness. The High Points (Why I Love It): Coverage Powerhouse: The pigmentation is superb. I have significant dark circles, and the shade 120 (Light) brightens my under-eye area beautifully. It takes very little product to do the job. Easy Application: The sponge applicator is fast and effective. I like that you can just tap it on and go, making it a great choice for quick morning makeup. Lasting Power: Once I set it properly (more on that below), this concealer stays put all day. It doesn't fade or wear away patchy, even in humid weather. The Drawback (Why It Lost a Star): Can Get Cakey/Crease: This is the only downside. If I apply it directly over dry skin, or if I use too much, it definitely emphasizes texture and can settle into fine lines underneath my eyes. It has a slightly thicker consistency than some newer formulas. 💡 Pro-Tip for Best Results: To get the most out of this concealer and avoid the cakey look, you must moisturize your under-eye area first. I use a hydrating eye cream and let it sink in for a minute. Then, I apply the concealer lightly and immediately press it in with a damp sponge or my finger. Setting it immediately with a small amount of translucent powder is non-negotiable—this prevents the creasing and locks in the smooth finish. If you can master the application technique, this is an unbeatable drugstore concealer for dark circles!
H**L
Best concealer and dark circle under eye makeup ever
This is one of the very best under eye dark circle and age rewinder and eraser items ever created it really does do exactly what it says it's supposed to do and it brightens up the under eye area and doesn't leave it all cakey or make all your wrinkles stand out it really does erase the darkness and wrinkles under your eyes making them brighter and more even toned and with less wrinkles it's great. It will leave you looking younger and brighter more rested than you've ever looked before and it's well worth the price. It's perfect covers completely without being to watery or oily or dried out. It looks perfectly natural you'll love how well it works for you
T**P
Amazing product
I bought this product to see if it would help with my redness on my face. It definitely worked! It’s easy to apply and it lasted for about 6 hours or so, which is fine for me. I used a makeup sponge to blend it in, and it’s very easy to blend. A little but goes a long ways. The coverage is amazing! Great value for the money. 10/10
N**A
My Go-To Concealer
This concealer gives a nice medium coverage and blends really easily. I’ve used it both with my fingers and a sponge/brush, and it works well either way. It has a smooth finish, is easy to blend, and barely creases on me. I’ve actually used this in the past and recently started using it again, and I still really like it. It’s simple, reliable, and easy to use. I would definitely buy it again.
I**'
Works great. Good price!
Love this and the price! It works as well as you need it to. Looks natural after applying it. My tube is almost gone. Will buy more. Covers very well! Don't add too much or you'll end up looking like Shrek😜
M**E
Great for Sensitive Combo Skin (But Not Perfect in Heat)
I’ve been using this concealer consistently for about a year, and it’s become a staple in my routine... especially with my sensitive, combination skin (dry cheeks, oily forehead/chin). Quick verdict: Lightweight, easy to blend, and great for everyday coverage, but it can struggle in warmer conditions. ✅️ What I liked: - Lightweight feel. Doesn’t feel heavy or cakey. -Good coverage. Helps soften dark under-eye areas and even out skin tone without looking thick. -Blends easily. Smooth application and works well with both oil- and water- based products. -Skin-friendly (for me). Didn’t cause breakouts or irritation. -Shade match. 110 (Porcelain) is a very close match for my skin tone. -Targeted application. Great for under eyes and spot concealing. -Quick set time. Dries in about 3 minutes (or less). -Easy to remove. Comes off without needing to scrub. ⚠️Things to consider: -Can separate in heat. I have noticed some separation under the eyes in warmer weather, leading to a crease-look. -Wear time varies. Doesn’t cake, but can fade depending on activity level. -Built-in sponge isn’t washable. Something to keep in mind for hygiene purposes. ⭐️Tips for best results: -Applying a light moisturizer beforehand helps it spread easier and prevents caking. -Works best in thinner layers rather than building too much at once. -Best for those with sensitive or combination skin, everyday/natural makeup looks, and anyone looking for light to moderate coverage. Overall, this is a quick and easy concealer that performs well for daily wear. It’s not the strongest for long wear-time, but for a natural, comfortable finish, it does the job really well. ⭐️I included a swatch video and a half-face comparison photo so you can see the difference in coverage and blending.
G**S
Recommend
Great to clean up edges after eyeshadow. Keep it in your handbag for quick easy touchups
V**T
Suprb
Good quality
A**E
Begeistert!
Lieferung dauerte etwas lange, kommt jedoch auch aus dem Ausland! Von der Farbe und dem Produkt bin ich jedoch ABSOLUT begeistert! Endlich mal hell genug für mich und es kriecht nicht in die Fältchen. Habe den Concealer jetzt schon mehrfach nachgekauft!
A**A
ann@360
Quite nice colour
G**R
Great concealer.
Love the sponge applicator on this concealer. It makes application so easy and you possibly won't need to use a brush or your fingers to blend it in. You will need to twist the top every now and then to ensure the product is ready to use. The size and shape of the bottle is also easy to use. Excellent product.
Trustpilot
2 weeks ago
3 weeks ago